I’m speaking at SMBR (Social Media for Business Results) happening this February on the 24th in Auckland and I’d love you to join me.
During this half day training course you’ll get the proven techniques, ideas, inspiration and confidence to succeed with social media using Facebook, Twitter, LinkedIn and blogging plus you’ll get $140 value for just $90 when you attend.
Being able to do everything yourself and knowing what to do (and what not to do!) will save you time, improve your results and save you thousands compared to paying a social media company or employing a staff member to do it for you. (more…)






Usually I spend ages writing a catchy introduction to our blog articles on Marketing Gum, but this time the first point is so powerful I don’t need to…
You know how valuable a blog can be to your business. You know how every article you add gets you more love from Google. More traffic. More leads. More sales. You started off great, but now you’re getting busier and you just can’t find the time or inspiration for creating regular new content for your blog. I’m in the same boat, and so are many of our
Ahhh, the big question.
With so many social media tools out there, how do you choose the right ones for your business?
Are you the sales guru in your company? The one who knows the most about your products and services? Do you employ staff who look after customers’ endless queries? Do you have a stand-out salesperson? You know the one, that employee who way outperforms the rest of your team?
You wouldn’t consider running a business without email and a phone number to keep in touch with customers, yet the majority of New Zealand businesses still have