1. WIN a custom business blog for your company

    By Anna Gervai

    win free blog designDo you want 126% more leads? How about 79% more Twitter followers?

    These are just 2 of many business benefits of having a blog for your company.

    In case you’re missing out, the good news is we’re feeling generous … to be in to win an Orchid custom business blog for FREE, keep reading… Read more »

  2. 11 business benefits of blogging … are you missing out?

    By Anna Gervai

    business building blocks bloggingUsually I spend ages writing a catchy introduction to our blog articles on Marketing Gum, but this time the first point is so powerful I don’t need to…

    # 1 – 126% More Leads

    In a January 2010 study of 2,300 businesses by inbound marketing gurus HubSpot, it was found that businesses that blog experienced 126% higher lead growth than businesses who did not blog. Check out the research here. Now if that alone isn’t reason enough, here are 10 more business benefits you’re missing out on by not having a blog (and a valuable bonus tip at the end as well) … Read more »

  1. 6 tips to get others to create content for your blog for free

    By Anna Gervai

    free help creating content for your blogYou know how valuable a blog can be to your business. You know how every article you add gets you more love from Google. More traffic. More leads. More sales. You started off great, but now you’re getting busier and you just can’t find the time or inspiration for creating regular new content for your blog. I’m in the same boat, and so are many of our business blog clients, so I created this article for us all.  There are easy ways to get others to WANT to create content for your blog, for free. Here are 6 of the best … which one are you going to try first? Read more »

  2. Facebook Statistics for New Zealand

    By Anna Gervai

    Facebook Statistics New ZealandThese days, Facebook has become a part of our daily conversation. Those who aren’t on Facebook are met with incredulous looks. Whether you’re fan of Facebook or not, it has fast become ‘the’ social media tool that your business apparently ‘needs’ to be on. But how effective could Facebook actually be for your business? Sure, it costs you nothing but time – but it is worth even that? Read more »